Get Your Product
Shortlisted by WAAR
WAAR selects exceptional building products, materials and technologies for consideration by architects, developers, interior designers and real-estate decision-makers worldwide.
Selected products receive editorial exposure within the WAAR Product Directory and opportunities for dedicated product features across our digital and print editions.
Why WAAR?
Credibility through curation. Visibility through editorial craft. Access to the people who specify and procure.
Curated Credibility
Every product and project featured by WAAR is reviewed by our editorial team. A WAAR selection signals quality to specifiers and clients.
Specifier Audience
Our readers are architects, developers, interior designers, investors and decision-makers actively sourcing products and partners.
Editorial Craft
We tell product stories with the same rigour as our architecture journalism — clear, visual, and built for a professional audience.
Choose Your Visibility
Product Shortlist Entry
Entry level. Submit one building product, material or technology for review and consideration in the WAAR Product Directory.
Best for: a single product launch or first introduction to WAAR
- Editorial review by WAAR specialists
- Eligible for Product Directory placement
- Consideration for featured product stories
- Social media and newsletter exposure
- Permanent placement opportunity
Featured Product Story
A dedicated, clearly labelled long-form product story written with our editorial team for architects, developers and specifiers.
Best for: flagship products that need context, imagery and specification detail
- 1,500-word editorial feature
- Professional photography integration
- SEO-optimised placement
- Social media and newsletter promotion
- Permanent placement in WAAR Product Directory
- Dedicated editorial liaison
Brand Showcase
A multi-placement brand programme combining editorial coverage, directory presence and scheduled homepage visibility.
Best for: brands with a full product range and ongoing campaigns
- Multi-page brand showcase
- Product suite editorial coverage
- Lead-capture integration
- Quarterly placement opportunities
- Priority editorial scheduling
- VIP networking introductions
Start the Conversation
For advertising inquiries, media kit requests, product submissions and editorial proposals, please write to us directly at:
editor@waarmagazine.comPlease include your company, product or brand, preferred package and timing. Our team responds within two working days with availability and a tailored proposal.